PROOF OF TRUST

A three part series that shows families why they can trust a traveling midway: the amenities, the safety program and the sensory inclusion behind every Kissel Entertainment event.

Kissel Entertainment

TRUST SERIES · 3 VIDEOS

THE QUESTIONS PARENTS ASK BEFORE THEY BUY A TICKET.

Is it worth the trip? Is it safe? Will my kid be okay if it gets to be too much? Each video answers one of those questions with Kissel's own people on their own midway, captioned so it plays with the sound off, and short enough to watch before deciding where to spend the night.

01

COMFORT · 0:59

AMENITIES

PLAY

Madison Kissel, fourth generation and Chief Operations Officer, walks the midway and makes the case that it is bigger than the rides: the food, the games and the thousand small things that make a night out feel easy instead of exhausting. Southern hospitality and theme park quality at an accessible price, all of it on purpose.

02

SAFETY · 1:42

SAFETY

PLAY

The safety program, told plainly: statewide protocols, IROC certified ride operators, inspections that start hours before the gate opens and run all day, and a third party inspector every week. Proof first, so families can focus on the fun.

03

INCLUSION · 0:59

SENSORY

PLAY

The most personal of the three. Madison shows the quiet space Kissel built for guests who need a break: headphones, sensory bags, fidgets, weighted lap pads and a communication board, plus midways marked into loud, quiet and headphone areas. The message is simple: everyone is welcome here.

PROJECT OVERVIEW

For a family night out, trust is the purchase decision, and a traveling amusement company has to earn it again in every town. We built Kissel a series that answers the three biggest questions with proof instead of slogans: real team members, real ride inspections and real accommodations, all filmed on a working midway. Animated captions in Kissel's colors and their mascots tie the three together as one series that can run anywhere families are deciding.

SERVICES PROVIDED

Series StrategyInterviewsCinematographyAerialEditingAnimated CaptionsMotion Graphics

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