Websites for personal trainers
Help a nervous beginner book the first session
Most people looking for a trainer worry about being out of shape in front of someone. Your website shows how you train and who you work with, lays out your packages, and makes the first step an easy intro session that asks about goals, schedule and any injuries.
$0 upfront build. Hosting and care from $50 a month.
The example
What it looks like for a personal trainer
A beginner reads how each coach trains, picks the free intro and books a time. The coach gets their goals, schedule and any injuries before they meet.
What the site does
Three jobs it handles for you
Make the first step feel safe
Who you train, how a first session goes and what to bring are on the page, in your words, so a beginner knows what they are walking into.
Lay out packages plainly
Single sessions, packs and online coaching each show what is included and what it costs, so people choose before the first conversation.
Know the client before the intro
The intro request asks for goals, the days that work and any injuries, so the first session is about them, not paperwork.
Your tools
What stays and what gets easier
Keep using
- Your training or scheduling app, if you use one
- Your Instagram, where people see your coaching
- However you take payment for packages today
The website adds
- A page on how you train and who you work with
- Packages with what is included and the price
- An intro session request that asks about goals and injuries
Where to start
A first version that does the job
A trainer’s site earns trust, explains the packages and gets the first session on the calendar.
The pages
- Home, with who you train and how
- Packages: single sessions, packs and online coaching
- About you, your training and your credentials
- Client results, with their permission
- The intro session request or booking
Quoted on its own, if you want it
- A workout library or a members area
- Professional photos or video of your sessions
Intro requests by email
$60a month
For trainers who set up the first session themselves
- Essentials: hosting, security, updates and search optimization, with 3 hours of changes a quarter
- An instant email to you for every intro request
Book the intro on your site
$110a month
For trainers who want new clients to pick a time themselves
- Advantage: 9 hours of changes a quarter, made within 7 days, and 2 blog posts a month
- Booking and scheduling built in, with an email for every booking
$0 upfront build. Hosting and care from $50 a month. The build fee is waived because we earn through the monthly hosting and care. You see a demo of your website before you decide anything. Your exact plan is confirmed with you before you decide.
Proof
See real work, then yours
The example above is a concept demo with sample content, not a client. Every site we build is designed and coded for that business. You can look through websites we have built, and before you decide anything you review a demo made for yours.
How it works
From application to launch
Apply
Two minutes. Tell us about the business and what the website should do. Applying costs nothing and signs you up for nothing.
Confirm the plan
Cole confirms your goals, the monthly plan and its exact price, and who signs off on the site.
Review a demo
You see a focused demo of your website, built around your business, before you decide.
Accept and set up
If you go ahead, you accept the terms and save a payment method. Nothing is charged at that point.
Approve the launch
You approve the finished site and it goes live. Billing starts when your site goes live, or on day 60 if we are still waiting on something from you.
Questions
What personal trainers ask us
Can I sell session packs on the site?
Your packages and prices are on the page either way. Taking payment for them online is a feature added to Advantage or Priority, priced when you want it.
I coach online too. Can the site handle both?
Yes. Online coaching gets its own page and its own choice on the intro request, so someone across the country and someone down the street each start the right way.
Can I keep the app my clients already use?
Yes. If clients book or message you through an app, the site sends them to it, and the website does the work of earning their trust first.
Will it get me more clients?
We do not promise clients, leads or rankings. Search optimization is included, so your training and your town have pages built to be found, and a nervous beginner has an easy first step.
What does it cost?
The build is $0 upfront. Hosting and care is monthly: Essentials $50, Advantage $85 and Priority $125 a month. They differ by how many changes we make for you each quarter, how fast we make them, and how many blog posts you get. Features like booking or an online store add to the plan's price. Your exact monthly price is confirmed before you decide, and it is never based on how complex your site is.
When does billing start?
Hosting billing starts the day your website goes live. If we are still waiting on something from you 60 days after you sign, such as your domain access, your content or your approval, billing starts then instead. If we are the ones holding things up, it waits until the site is live.
Can I cancel?
Within 3 days of signing, either of us can end it and you owe nothing. After that and before launch, there is a cancellation fee of two months of your hosting price, less anything already paid. Once the site is live, you can leave any time with 60 days notice from your client portal.
Who owns the website?
Your brand, your domain and the content you give us are always yours. The website and its code belong to Sweet Dreams while we host it, and you can buy them at any time. The buyout price goes down the longer you host with us.
Who makes changes after launch?
We do. Your plan includes update hours every quarter, 3, 9 or 16 depending on the plan, and you send changes from your client portal. Work beyond your hours is quoted first, and you approve it before it starts.
Are photos or video included?
No. We build with the photos and video you already have. If you want a professional shoot, we quote it separately.
Apply
Tell us about your business
Three short steps. Cole reads every application, then confirms what the site should do, the monthly plan and its exact price before any demo or agreement.
$0 upfront build. Paid monthly hosting and care starts at $50; your exact plan is confirmed before you decide.